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LA Observed provides an independent, smartly written and edited daily package of news, comment and linkage about Los Angeles from top writers and observers, without a lot of attitude or celebrity gossip. Try finding that anywhere else.

LA Observed reaches an influential, engaged and highly educated audience of Los Angeles news junkies: journalists of every stripe, media executives, elected officials, authors, bloggers, civic leaders. Readers in Washington, New York and elsewhere across the country also visit several times a day to stay informed. They share in common a hunger for sharp, intelligently filtered information about Los Angeles.

No other website attracts a media-centered audience as focused on Los Angeles. Unlike some other L.A. news blogs, LA Observed is a labor of love. There are no salaries and no employees, but there are expenses.

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