KTLA news values

I watched Channel 5's "Prime News" at 10 pm to see how long they would go with real news before veering away to report on this morning's star ceremony on the Hollywood Walk of Fame. Answer: six minutes. Then the question was how much air time the non-story would use up. I guessed thirty seconds, a minute tops. Five minutes later, they were still interviewing gushing fans on Hollywood Boulevard. A half-dozen on-air personalities had already given remarks, plus GM Vinnie Malcolm, news director Jeff Wald and Councilman Tom LaBonge. Sad. At least we had Melrose Larry Green.

Inside view: A source who has been right about KTLA before emailed that at tonight's 5 pm editorial meeting, Malcolm said if ratings didn't improve he would cancel the 10 pm news show. "So much for a 50-year tradition!," says the insider."

10:16 PM Wednesday, January 24 2007 • Link
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