Deadline intros Facebook game in cahoots with Paramount

Nikki Finke watchers are having a fun time with this morning's news that she's flacking a Hollywood-themed Facebook game with Paramount Digital Entertainment, in part because of lines like this from the news release: "I started thinking about creating a realistic Hollywood game about three years ago..." Some Twitter reaction:

"LOVE this! True to Nikki, now officially in bed with Par, fake news drives fake game." - David Poland, The Hot Blog

"Joe Flint 'guess what I'll tweet next' game to be announced shortly. Ironing out details and industry partners. #canthisdaygetmorebizarre" - Joe Flint, L.A. Times

"Say wha?" - Anne Thompson, IndieWire

From the release:

Just like the internationally known website filled with entertainment news and rare candor on which it is based, the ‘Deadline Hollywood Game’ introduces the real Hollywood where power, relationships, and influence are as important as money (and sometimes more so). The game employs the same mixture of street smarts and dumb luck to make it in The Industry by allowing players to choose one of several career paths – actor, screenwriter, producer, director, agent, studio executive – leading to success or ruin....

The ‘Deadline Hollywood Game’ will launch this summer with invitation-only play by select showbiz insiders....

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