Perky, peppy bloggers wanted

PeopleJam, a self-help website due to launch this month by Hollywood execs Robert Tercek and Matt Edelman, has already been dinged for the lame name and "sickly sweet" approach. Now a reader has sent me their Craigslist job posting for a "community champion" that, humorous tone aside, suggests PeopleJam prefers stereotypes over actual people. The successful applicant better be frugal: check out below how they try to make $1,400 a month into a positive.

Here’s what a typical day might look like:

1. You wake up feeling totally jazzed and alive.
2. You drive to our office, most likely listening to a great book on CD to keep learning (or great music to get you pumped up).
3. You get to the office and jump right on the site to see what’s new.
4. You send several welcome emails, comment on the new posts, and answer people’s questions, all with a great friendly tone and articulate language. You churn out the messages, and everyone on the site is relieved to have you there, singing your praises. (Someone proposes a parade in your honor, but they’re all talk).
5. After the morning you look at your notes and talk to the community director about trends on the site, how we can improve the experience and ways we can offer better help.
6. You head to lunch in the break room, joking around with the crew, laughing so hard that your VitaminWater comes out your nose.

Continue for the post-lunch duties and iPod selections:

7. Lunch is making you a bit sleepy, so you go to jump on the mini trampoline for several minutes, perhaps while listening to “Eye of the Tiger” on your ipod.
8. After an afternoon of more comments and responses, you switch gears and contribute a story about how you overcame what seemed like an impossible situation, balanced by a lighter blog post about when you choked on a tofu skewer and managed to get a date with the person who gave you the Heimlech maneuver [sic].
9. Midway through writing the story, a crisis comes up. Never one to panic, you stop typing and confidently say, “I’m on it” like you’re Bruce Willis taking on Russian terrorists in Die Hard.
10. Crisis solved. You shoot off a few emails telling a few friends or colleagues about some posts they might like, and then wrap-up and head home. This time you drive in silence, thinking about the people who are really putting it out there to change their lives... The ones who have had enough, the ones who want more, the ones who are not afraid to create their own happiness, and...all the crazy and wacky ones that every online community has! You laugh to yourself and then think... “How might I help them out tomorrow?”

Are you ready for this? This an opportunity with a high potential to grow. And to grow big, one must start small. Our starting compensation is $1400 per month.

More by Kevin Roderick:
Standing up to Harvey Weinstein
The Media
LA Times gets a top editor with nothing but questions
LA Observed Notes: Harvey Weinstein stripped bare
LA Observed Notes: Photos of the homeless, photos that found homes
Recent Websites stories on LA Observed:
Arianna Huffington is done with HuffPo
NYT's Michael Cieply named editor of Deadline
Mitra Kalita leaving LA Times for CNN
Memorial Day media notes: Moves, paywalls, Trump and more
LA School Report merges with Campbell Brown group, gets new editor
Serious kudos for the LA Review of Books
Grantland site killed by ESPN
BuzzFeed newsroom: 58% women and 68% white


LA Observed on Twitter