Billy Vasquez has only posted a few dozen times at The 99 Cent Chef, but he makes them count. He was featured recently on "Marketplace" and tonight he's scheduled to make an appearance in an "NBC Nightly News" feature on how to cook more cheaply to beat rising food prices. (He does a walk-and-talk in a 99 Cents Only store.) His shopping trip for the radio segment can be viewed on the 99 Cent Chef channel on YouTube, along with videos featuring eggplant hummus and jacaranda blossoms, 99 Cent Only mojitos, a visit to a taco truck in the Valley and outings with his wife, Amy Dawes, the editor of Creative Screenwriting magazine. "I’ve shopped in most of the 99 Cent Stores throughout LA, so I can shoot freely by being discreet and shooting at different locations," Vasquez told Metblogs a few months back.