OK, here's the HuffPost release

The Los Angeles page is up. Here's a snip from the release out of New York, where the Huffinton Post's paid staff of editors and aggregators is based:

The Huffington Post (, a leading social news and opinion site, today announced the launch of its fourth local version, “HuffPost LA” (, a site offering Los Angeles a targeted version of The Huffington Post’s signature combination of up-to-the-minute news, a group blog and vibrant community. Familiar HuffPost regular contributors and new LA bloggers include: Drew Barrymore, John Cusack, Larry David, Ari Emanuel, Barbara Boxer, Mayor Antonio Villaraigosa, Eli Broad and Michael Govan. HuffPost LA is led by Willow Bay, senior editor at The Huffington Post, who lives in the city. Billy Silverman is its editor. Arianna Huffington, co-founder and editor-in-chief of The Huffington Post, made the announcement.

“We’re delighted to launch HuffPost LA as our latest local version of The Huffington Post,” said Arianna Huffington. “In many ways, it’s a homecoming. The initial idea for HuffPost was hatched in LA, five years ago this month. And LA has been my home base since 1997. So LA is definitely part of HuffPost’s DNA. It’s also one of the most dynamic and diverse cities in the world. And we intend to cover all its aspects, from the glamour of the entertainment business to the human hardships caused by the budget cuts at the state and local levels – and everything in between. We hope HuffPost LA will become a must-click destination for engaged Angelenos looking to keep up with the latest on all things LA, and creating a community around the local stories that matter most to them and most impact their lives.”

Said Willow Bay, senior editor of The Huffington Post, “We want HuffPost LA to be the city’s digital town square, where an engaged community can connect with fellow Angelenos about all the people, places, and issues they care about. Many of HuffPost’s most influential bloggers are natives of LA, so now they’ll have a page of their own to comment on their hometown. We’ll be adding to the roster, tapping into the worlds of art and culture, food and nightlife, local politics, and grassroots activism that make this city great.”

The Los Angeles bloggers are unpaid, of course.

HuffPost starts rolling out L.A. content

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