Media people

Judith Crist, film critic was 90

Judith Crist was the critic for many years on the "Today" show and in print at TV Guide and elsewhere. She had two long stints at TV Guide &mdash the first before they fired her in favor of computerized summaries of films, the second after a deluge of reader complaints forced the editors to ask her back. She died today in New York. From the New York Times website:

Ms. Crist came to prominence at a time when film was breaking with the conventions of the Hollywood studio era while experiencing a resurgence in popularity, much of it fueled by baby boomers. She championed a new generation of American directors like Steven Spielberg, Sydney Pollack and Woody Allen and new actors like Robert De Niro and Faye Dunaway.


Her commentary had many homes: The New York Herald Tribune, where she was the first woman to be made a full-time critic for a major American newspaper; New York magazine, where she was the founding film critic; and TV Guide, which most defined her to readers. Her reviews appeared there for 22 years at a time when the magazine blanketed the country, reaching a peak readership of more than 20 million.

She was the “Today” show’s first regular movie critic, a morning fixture on NBC from 1963 to 1973. And she wrote for Saturday Review, Gourmet and Ladies’ Home Journal.

A Harris Poll of moviegoers in the 1960s cited her as their favorite critic. In 1968, Film Quarterly called her “the American critic with the widest impact on the mass audience.” When TV Guide decided to dismiss her in 1983 to replace her column with a computerized movie summary, executives told her they might come crawling back to her in six months to beg her to return. The magazine was deluged with letters, and asked her back three weeks later. She was given a raise and stayed until 1988.


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