Here's how the New York Times itself puts it: "In choosing Mr. Thompson, a veteran of television who has spent nearly his entire career at the BBC, The Times reached outside its own company, its own industry and even its own country to find a leader to guide it in an uncharted digital future." Indeed.
Mark Thompson, 55, has been the director general of the British Broadcasting Corporation. At the New York Times he will be president, chief executive officer and a member of the board. Says Arthur Sulzberger, the paper's publisher and chairman of the company:
"We have people who understand print very well, the best in the business. We have people who understand advertising well, the best in the business. But our future is on to video, to social, to mobile. It doesn’t mirror what we’ve done. It broadens what we are going to do.”
Jim Romenesko has more links.