Councilman Eric Garcetti is the first of the mayoral candidates, I believe, to air a TV spot in Spanish. He calls it "Comprobado" and speaks in Spanish about his record. "This ad helps Eric reach more voters about his record as a job creator and his focus on solving problems for LA residents," said Garcetti campaign strategist Bill Carrick in a statement. "Spanish language media is a critical part of the Los Angeles communications environment."
More by Kevin Roderick:
Morning Buzz: Tuesday 2.12.13This should be required reading for Lakers
Dorner could be in Mexico — and may have had help
Video shows Dorner buying scuba gear in Torrance
Garcetti goes up with Spanish language ad
Recent Campaign 2013 stories on LA Observed:
Garcetti goes up with Spanish language adCampaign 2013: Getty House, heat on Greuel and more
Villaraigosa to back sales tax hike on ballot
Greuel endorsed for mayor by Daily News and VICA *
Garcetti plays his cool guy card at Hollywood fundraiser
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