Media

LA Register called an audacious move for these times*

laregister-facebook-grab.jpgLongtime media watcher Rem Rieder talks to Aaron Kushner about next week's launch of the Los Angeles Register and observes that starting up a new newspaper on the turf of an existing paper (or papers) was a bold statement in the best of times. These wouldn't seem like the best of times to launch a new print product, but Rieder lets Kushner spin out his usual story about how it's all going to work. The only thing close to news I saw is that Kusner says there is a ten-year business plan for Los Angeles and that the business strategy at first will be single-copy sales and local ads. Rieder's column is in USA Today.

When the LA Register launches on Wednesday, presumably with no web paywall, one staffer won't be around. Jordan England-Nelson has jumped already to the Daily Breeze to cover technology and aerospace for the LANG papers. [*Update: Name fixed.]

Plus: Register newsracks have been spotted.


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