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Sure, in Europe he's just a bench warmer on Real Madrid who got dropped from the English national team. But here, David Beckham will do as a new media face for American soccer as brought to you by the folks at Anschutz Entertainment Group. And he has that tabloid-fodder wife. Daily Telegraph sports writer Chris Davies told Sky News: "The LA lifestyle would suit Posh but (for a player) it's an elephant's graveyard. If you go there you might as well sign off and claim your pension." SoCal Sports Observed and LA Biz Observed were all over it this morning (and back in December.)
© 2003-2009 • About LA Observed • Email the editor
| CBS and ABC have far bigger fish to fry - namely whether their stations can get back the auto and retail advertising that fell off a cliff in 2009.
| Recycling!
| And there's still time to take part!
| Searching for answers after a third loss this year.
| Jihad and cash offers meet American soldiers during the Gulf War, and beyond.
| After a tough year financially, the Museum of Contemporary Art put on a gala party to celebrate with 1,000 of its closest friends.
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