Why people still subscribe to newspapers

chart3.jpg New Ad Age survey provides some encouragement for the industry, though look at how many folks say they read newspapers out of habit. One area of obvious concern: The number of folks who said newspaper coupons were a big draw - and who might soon be pulled away by the social couponing phenomenon.


More by Mark Lacter:
Frantic searches to set up shop in tony parts of L.A.
NFL star Bubba Smith found dead in L.A. home
Solar businesses not happy with DWP's revised incentive plan
Faye Dunaway's rent-stabilization problem
Scott Pelley in town to anchor CBS News
Recent Newspapers stories on LA Observed:
Register replaces one interim publisher with another
Register's Angels mob shows results
Correction o' the day
OC Register plans to "news mob" the Angels opener
Lou Grant regaling the LA Daily News staff

New at LA Observed
Follow us on Twitter

On the Media Page
Go to Media
On the Politics Page
Go to Politics

LA Biz Observed
Arts and culture

Sign up for daily email from LA Observed

Enter your email address:

Delivered by FeedBurner


Advertisement
LA Observed on Twitter and Facebook