
There was a bit of buzz about what turned out to be a phony MySpace page for supermarket tabloid queen Bonnie Fuller. Well, it turns out that the mystery MySpacer is a Hasidic Jew named Shmuel "Shmuly" Tennenhaus. The 25-year-old former Web marketer tells Advertising Age that it was a desperate stunt to be cast on "One Park Avenue," the planned reality show set at Bonnie's employer, American Media. "Big P.R. spin to the whole thing," he says. Ever get the feeling that you're on a different planet than everybody else?
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