Announcing Berman & Braun

That's as in Gail Berman and Lloyd Braun, the former Paramount president and Yahoo media/entertainment head. They're launching a multimedia production house that will focus on TV but also include film and Internet stuff. Both have strong TV backgrounds - Berman over at Fox and Braun at ABC - and both are well connected (Braun is said to be tight with NBC's Jeff Zucker). story says that they'll try to line up advertisers at the beginning of a project rather than rely on the networks after it's scheduled (if it's scheduled). LAT also has story.

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Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
Mark Lacter, business writer and editor was 59
The multi-talented Mark Lacter
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