Lawlessness on Stickam

That's the Los Angeles-based video Web site specializing in live, unfiltered broadcasts - and unlike YouTube or MySpace, it has no monitors in case things go too far. And apparently they have. From the NYT:

Even enthusiastic Stickam users say the site often feels lawless. “People are very vulgar and like to ‘get their jollies’ from harassing people, mainly girls, to take off their clothes,” said Chelsey, a 17-year-old user from Saskatchewan in Canada, who signed up after her 13-year-old sister violated the site’s age rules and joined the service. “I’m pretty sure none of their parents know or even think about the things that they are doing on this site,” said Chelsey, who said in an e-mail message that she did not feel comfortable using her last name in an interview.

Advanced Video Communications, which founded Stickam, started out with a product that lets users bring a live Web cam feed directly onto social networks. In October, MySpace blocked the Stickam service, but Stickam has been testing its own network to compete with MySpace.

At least one major media company has embraced Stickam. Last month, Warner Brothers Records opened a page on the service for two of its artists, Jamie Kennedy and Stu Stone, and trained a Web cam on them as they recorded a music video. More than 9,500 users watched the event and chatted with the performers during breaks in filming. Robin Bechtel, Warner’s vice president for new media, said she thinks Stickam “could be the next MySpace” and that people would migrate to even controversial video sites if they have features that MySpace and YouTube did not. “People are going to go where the content is,” Ms. Bechtel said. “If Stickam has celebrities and is entertaining, they will go there.”

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Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
Mark Lacter, business writer and editor was 59
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