Enjoying your new cable service? Well, now you can buy shares of Time Warner Cable, which will begin trading next month on the NYSE. This has been in the works for months as TWC finished up some very complicated negotiations with bankrupt Adelphia Communications, which served much of L.A. until a couple of months ago. As part of the deal, Adelphia creditors will have a 16 percent stake in the new cable company. Actually, it might be an attractive stock - TWC provides service to around 26 million homes in 33 states, including the LA and NY markets. From Ad Age:

Time Warner Cable has been dabbling in a variety of advanced on-demand services, the most recent of which is an ad-supported channel in partnership with corporate sibling Time Inc.'s Sports Illustrated. The channel, which will be named SI On Demand, will feature ad bumpers that will play before and after video segments; advertiser-created content will also appear on the channel. Toyota is the first sponsor of the service, and deodorant Axe will sponsor a swimsuit sub-channel (in conjunction with the magazine's famed swimsuit issue). SI On Demand will premiere tomorrow in 7 million homes.