How Dean Martin got his variety show on NBC

He certainly wasn't looking for it, according to his daughter Deana Martin, and at first rebuffed NBC's advances. From the LAT:

"They called him again," his daughter recalled. "He said, 'They want to have a meeting with me.' He told all [of the family], 'When I go in tomorrow, I am going to ask them for a ridiculous amount of money so they will turn me down. I am going to tell them I don't want to rehearse, so I'm sure they will turn me down. And then I am going to tell them I only want to tape it on Sunday afternoons after 1. So for sure they won't go for it.' "He came home that night and said, 'They went for it. So now I have to do it."'

The show lasted nine seasons, with Martin playing the drunk playboy - and, true to his word, he didn't rehearse before taping.

Martin was swigging apple juice and not hard liquor in his glass when he performed. "He would be home for dinner every night," recalled his daughter. "He would come home and he and mom would have their one cocktail at the bar. They had their half-hour alone time. He was kind. He would get up early in the morning and play golf. He was so different from what everybody thought he was. There was no one who could do Dean Martin better than Dean Martin."

More by Mark Lacter:
American-US Air settlement with DOJ includes small tweak at LAX
Socal housing market going nowhere fast
Amazon keeps pushing for faster L.A. delivery
Another rugged quarter for Tribune Co. papers
How does Stanford compete with the big boys?
Those awful infographics that promise to explain and only distort
Best to low-ball today's employment report
Further fallout from airport shootings
Crazy opening for Twitter*
Should Twitter be valued at $18 billion?
Recent Hollywood stories:
Obama meets with victims of LAX shooting*
THR's Stephen Galloway wins entertainment journalist of the year
Finke, Waxman, Penske, Min: Battle of the Hollywood trades
Photos: AARP Films for Grownups Film Festival
Best thing about next year's Oscars night probably just happened

New at LA Observed
On the Media Page
Go to Media

On the Politics Page
Go to Politics
Arts and culture

Sign up for daily email from LA Observed

Enter your email address:

Delivered by FeedBurner


Advertisement
Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
 
Mark Lacter, business writer and editor was 59
The multi-talented Mark Lacter
LA Observed on Twitter and Facebook