Honest talk about dishonesty

dan.jpgDan Ariely is a behavioral economist and author of the bestseller "The (Honest) Truth about Dishonesty." He'll be in conversation with Wired magazine's Joanna Pearlstein at the Live Talks Business Forum breakfast. Event is tomorrow (Thursday) at the City Club. From release:

As he points out, cheaters are everywhere and constantly in the headlines, whether it's the politician embroiled in an extramarital affair, the superstar athlete testing positive for banned performance enhancers, or the Ponzi schemer busted for stealing billions. In fact, from rounding up billable hours, recommending unnecessary medical treatments, and charging hidden fees, to defaulting on mortgages, claiming higher losses on insurance, and fudging golf scores, many businesses and individuals will cheat when the opportunity arises. According to Ariely, the rational forces that we think drive our dishonest behavior don't, and the irrational forces that we think don't drive our dishonest behavior often do.

Breakfast starts at 7:45 and the program at 8:15. I have a few free ticket. Here's how to order.

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Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
Mark Lacter, business writer and editor was 59
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