LAT

More L.A. Times ad tricks *

By Kevin Roderick | June 12, 2009 10:26 PM

lattrueblood.jpgToday's print edition of the Los Angeles Times was wrapped in an ad for the HBO series "True Blood" — an ad page that included the Times' regular flag and a small-type "advertisement" disclaimer. The paper was delivered to homes and sold in news boxes stuffed inside the ad wrapper. Photo sent in by Myles Robinson.

* Noted: Times pressman Ed Padgett blogs that fewer than 1 million copies were distributed of last Sunday's Times for the first time in his 36-year career.

Previously on LA Observed:
LAT's Hollywood ads get more attention
LAT sells front page for 'Southland'


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