Something imported from California that Texans actually like? Guess all it took was a Double Double - and a fair amount of hype. Locals were camped out since Tuesday afternoon for the opening of the first two In-N-Out stores in the state,and when the doors finally opened this morning the scene was described as "madness." Carol Childress, a Texas resident for 52 years, described the scene to the OC Register's Nancy Luna:
My cardiologist would not happy to know that I am here, but I sure am. I was in the parking lot at 8:30 a.m. finishing a conference call and I could see the line forming and it just continued to grow. People I talked to said they were here all night. (Note: In-N-Out officials told the media they were going to open at 10:30 a.m., but would likely open earlier if lines formed.) I saw the line out the door moving, so I went in. My order -- a #3 combo to go without onions, substitute.
The crowds were very orderly, patient. There was an air of excitement, anticipation. Finally an In-N-Out in Texas. I saw lots of In-N-Out T-shirts -- ones that had been worn for long time. At least three distinct video crews who were filming. It seemed like every other person had a camera on their phone. Everyone was taking pictures or calling friends to say, "Guess where I am," or "It' s open. I am waiting for my order."
The Irvine-based chain plans a bunch of additional stores in the state. Childress even has some shaky video of the opening in Allen, Texas.